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Fig. 4 Five brands, one handover

Five trading brands, one sales-to-ops system

GHL built from scratch for 5 brands, with a qualification survey, calendar routing to the right rep, and an automatic handover to ClickUp when a deal closes.

Client
Prop trading group
Industry
Prop trading and fintech
Year
2025
Discipline
GHL systems

Drawing

How it works

  1. Step 01

    Lead takes the survey

  2. Step 02

    Qualified or not, automatically

  3. Step 03

    Booked with the right rep

  4. Step 04

    Deal closes

  5. Step 05

    Handed to ops in ClickUp

The problem

The group runs several prop trading brands, and each one needed its own CRM. The group also needed one consistent way to qualify leads, route them to the right rep, and hand closed deals to operations without anything slipping.

Built with

  • GoHighLevel
  • ClickUp
  • Surveys
  • Calendars
  • Pipelines
  • Workflow automation

What I built

  1. 01Full GHL builds from scratch for each of the five brands, on one shared automation architecture.
  2. 02A lead qualification survey that splits prospects into qualified and unqualified automatically.
  3. 03Calendar routing that books each qualified lead with the right sales rep based on their profile.
  4. 04Pipelines that carry every lead from first contact to signed contract.
  5. 05A GHL to ClickUp handover that pushes each closed deal to the operations team, no manual hand-off needed.

Next drawing

Three spreadsheets replaced by one custom CRM

Next drawing

Yours. What keeps breaking?

Tell me how many sub-accounts you run and what's been failing. I'll tell you where I'd start.

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